Hi there. How are you?

Me. I’m so excited!

My first ever appearance on a podcast is now live!

Let me tell you how this cool opportunity came to be……

Back in February, I saw that Tara McMullin, creator of the What Works Podcast was looking for guests for her upcoming “By the Numbers” series.

As Tara states,

“Numbers give us a lot of information about what’s working and what’s not in a business.
They can tell us a pretty interesting story… if we’re willing to listen to it. Numbers might not tell us everything we need to know but they certainly help us ask better questions and point to new possibilities.
Throughout May, we’ll be featuring candid conversations with small business owners who have changed course because they paid attention to the numbers—everything from profit margin to time management to website traffic from Pinterest.”

I had a story that I knew would fit this theme.

I sent her a DM and threw my hat in the ring. A few weeks later, I was in front of my computer recording an interview with Tara over Skype.

This is a big, cool deal.

Tara is a small business rock star.

I have been following and learning from Tara McMullin for years. I can’t tell you how honored (and cool) I feel to have been a guest on her stellar What Works podcast. If you’re in the small business world, and you want real, down to earth business talk, give it a listen.

Here’s the whole episode:

In this interview we discuss:

How I started promoting my art on Pinterest. (Shout out to Megan Auman and her Pinterest course for getting me started!)

What happened when one of my pins was repinned over 50,000 times—and why it created a spike in traffic but not in sales.
How and why I regrouped and decided to make an online drawing course.
My very simple process for filming, producing and hosting my online course. (Shout out to Kerstin Martin and her Squarespace Classroom for helping get this course off the ground.)
How my online courses have impacted my business as a whole and what’s in store for the future of my business.